B2C2 hires AZA Finance founder for stablecoin liquidity push
B2C2, the SBI Holdings-owned digital asset liquidity provider, appointed AZA Finance founder Elizabeth Rossiello as chief operating officer as it tries to move deeper into stablecoin payments infrastructure, not just institutional trading. The appointment matters because stablecoins are useful only when businesses can reliably convert them into local currencies, settle obligations and stay within regulatory rules; that is the kind of difficult cross-border plumbing AZA Finance built around African currency corridors. Condia notes that B2C2 has launched a stablecoin swap service, designated Solana for institutional settlement and secured EU MiCA authorisation, but the company has not said it plans to enter African markets. Nigeria is still central to the context: Chainalysis data cited in the story says the country accounted for more than $92 billion of Sub-Saharan Africa’s on-chain activity between July 2024 and June 2025.